IQOS ILUMA/ ILUMA PRIME DESIGN
IQOS ILUMA PRIME is available in a new design that uses elegant, anodized aluminum combined with a textured wrap. The device is available in four colors and is customizable both in terms of connected features via the user’s smartphone and offline with a wide range of accessories, including charger wraps and holder rings. The design of New IQOS ILUMA is similar to that of previous IQOS generations but provides an enhanced tobacco experience with an improved draw and stick-by-stick taste consistency—available in five colors with further accessory options, such as holder rings and interchangeable doors. Both devices offer adult users the ability to have two consecutive uses without recharging the holder and include advanced features that can be enabled or disabled—by the IQOS app—such as smart gestures, auto-start, various illumination modes, alerts, and the ability for the user to lock and unlock their device when needed. IQOS ILUMA is our most robust device to date, and, as it has no blade, there’s no need to clean the device.